4 Benefits of Individualized Software for Data Security

In the current competitive business world, being original and unique is what will make your organization stand out from rest. And custom-made software can play an essential role in driving your company to a new level.

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Custom-made software refers to an application created specifically for a company to meet the expectations and preferences of that company. It’s different from the conventional off-the-shelf software that’s often available to many users.

Here are the benefits of tailor-made software for a company’s data security:

1. It’s Tailor-Made to Match a Company’s Specific Security Needs

Different industries deal with varying types of data, which is why ready-made software isn’t ideal. Take a hospital, school, or bank, for example. These organizations store sensitive data that requires top-level encryption.

Statistics show that 21 percent of hacking attempts involve exploiting the vulnerabilities in the organization’s software.

That means if many companies use the same application, hackers will have an easy time breaking into it, as it gives them access to more data from all the companies using the software.

Most off-the-shelf applications don’t come with many security layers or encryption options, which makes them ineffective for securing sensitive data. But, bespoke applications have high-tier encryptions that could give even the best hacker a headache.

A custom-made application has less data too, which makes it less attractive to hackers. Thus, it’s a secure choice for storing sensitive data, such as customer data.

2. Allows More Control over Data Distribution, Access, and Use

According to a study, employees are the leading cause of data breaches, as most workers leave their computers unattended or unlocked, and this can encourage illegal access.

Thus, keeping control over people who can access the data and the type of data they can view is critical. You can create a list of employees with access to the company’s sensitive data, then control how they distribute the data.

Custom-made software can allow you to minimize the access privileges of your staff to only relevant data. Using advanced features such as digital watermarking, you can detect how people are using your data. Watermarking helps you to identify the source of data theft in case of a data breach.

This feature allows you to add tracking codes to the company database so you can monitor how the staff uses the data even if it’s outside the organization’s control.

Data watermarking works for physical mail, email, and phone calls. It gives an organization control over its data distribution.

Employees also contribute to data breaches by allowing hackers to access their login credentials. Reports show that at least 22 percent of data breaches involve the use of stolen credentials.

Luckily, bespoke software has the multi-factor authentication (MFA) capabilities to help safeguard credentials. MFA tools require extra authentication measures before accessing sensitive data.

Instead of the usual username and password, users should provide email notification, biometric information, or SMS code to confirm their identity correctly. This step can help your business to avert data loss, internal theft, or external access from unverified parties.

3. Compliance with Laws and Regulations

Depending on your company’s industry or geographical location, you may be required to adhere to a set of laws and regulations. There are industry-specific regulations, such as the Gramm-Leach-Bliley Act (GLBA), Health Insurance Portability and Accountability Act (HIPAA), the General Data Protection Regulation (GDPR), and South Africa’s Protection of Personal Information Act (PoPIA)

On Jan. 1, 2020, the State of California enacted the California Consumer Privacy Act (CCPA). This law allows consumers to approach a company and demand access to every detail the organization has saved regarding them.

Besides, consumers can demand to see all the third parties that have access to their data. The law allows consumers to sue businesses in case of a violation of privacy.

Well, most compliance laws revolve around data security and privacy and may vary depending on the location of your business. The development of commercial applications doesn’t always include data security and privacy.

That’s where custom solutions come in; you can customize the application to keep consumer data safe.

The fines that come with noncompliance with these regulations are frightening even to big companies. But investing in a tailor-made app can cushion companies from legal troubles.

Additionally, if your company has several locations with different compliance laws, it’s easy to update information on each site using a bespoke application. The same can be difficult when using the same off-the-shelf solution across all locations.

4. Improved Data Hygiene

Most businesses have a separate piece of software for nearly every business process. One application is for sending invoices, another one for tracking sales, and yet another app for scheduling shipments.

It’s possible to consolidate all these steps into one system, which is precisely what customized software does. A custom-based solution integrates many processes and eliminates the need to store unnecessary data from multiple business processes.

The second way customized software enhances data hygiene is by eliminating dirty data that manifests in various ways, including inaccurate, duplicate, or incomplete data in a database.

Dirty data contributes to poor data quality, which costs the U.S. economy about $3.1 trillion every year.

Speaking of inaccuracies, approximately 27 percent of business executives aren’t sure about the accuracy of their data. The two common causes of dirty data are collecting too much customer information and human error.

An easy way to enhance data hygiene is automating data cleaning. Cleaning systems (from customized software) can sift through tons of data to identify outliers and anomalies associated with human error. These systems can scrub your company database for duplicate records as well.

Advanced Technology Makes Custom Made Solutions Highly Secure

The reason behind the rise in data breach cases, especially between 2009 and 2018, is that most companies rely on ready-made solutions, which have vulnerabilities for hackers to explore.

But, individualized solutions use advanced technology, such as blockchain, that provides fast and secure sharing of data among different parties without creating a loophole for perpetrators to get in. The technology also uses secure and complex codes to help safeguard sensitive data.


Using bespoke software can not only streamline your business processes but also influence your bottom line. From data compliance to data hygiene, custom applications play a considerable role in making data more secure. It’s a worthwhile investment.

Heather Redding is a content manager for rent, hailing from Aurora. She loves to geek out writing about wearables, IoT and other hot tech trends. When she finds the time to detach from her keyboard, she enjoys her Kindle library and a hot coffee. Reach out to her on Twitter.