How Big Data Can Benefit Your E-Commerce Ventures

From understanding your competitors to pinpointing what makes your target audience tick, big data has myriad benefits for e-commerce entrepreneurs. In order to reap these benefits, you must have a strategy for tracking data from your e-commerce website and marketing campaigns.

client centric

Data governance key to improved customer experience

In many cases, regulatory pressures are used to justify investments in data governance. This is because regulations such as: King III – for corporate governance PoPI – for protection of personal information FICA – for anti-money laudering (AML) and sanctions BCBS 239 – for risk management are tightly linked to enterprise information management outcomes. Yet,…