The age old debate – which is more important?

Many proponents will argue that Data is a technical term and guaranteed to send business running. Information on the other hand will get buy in and support for any initiative propagated in its name.

By this logic data quality is bad, information governance is good.

Interestingly then the Chief Information Officer is frequently regarded by the board as a technocrat, while the Chief Data Officer (if they exist) is probably a business person.

My two pennies’ worth – they seem to be used interchangeably (except in job titles)

Whatever works for you!