This week I am publishing the presentation that was delivered as the Customer Analytics conference last month

In this presentation I talked about the challenges of delivering customer experience – including

• having to source new , unstructured data sets
• Data quality
• Building trust
• and questions around permission and data privacy

Data governance answers these (and similar ) questions and should be the foundation of your customer intelligence journey.

https://www.slideshare.net/GaryAllemann/slideshelf